Webvent

Association for Talent Development

Formerly ASTD

Engaging Learners: How to Think Like a Marketer

Wednesday, May 3, 2017 2:00pm - 3:00pm EDT

Host: Association for Talent Development
By: Susie Lee, SVP of Global Business Transformation, Degreed
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Think about all the times you have launched a new program, tool, or initiative in your organization. All the hype, excitement, planning, preparation. The launch comes and goes, but then what? Getting the attention and, more important, time of employees is going to take more than a reminder email. You’ll need some marketing best practices and to create engaging, ongoing campaigns that support continuous learning.

Join this webcast for a conversation on engagement tactics and how you can adjust your approach and create a true learning culture where the workforce has a learning habit! You’ll learn:

  • why progressive learning leaders are including marketing in their technology implementations
  • components crucial to successful enterprise learning transformation
  • simple modifications you can make to increase tool adoption and usage.

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Presenter

Susie Lee
Susie Lee

SVP of Global Business Transformation, Degreed

Susie is director of client engagement within the client experience organization at Degreed. In this role, she is responsible for advising Fortune 500 enterprise clients with transformational thought leadership, strategic planning, design, and go-to-market plans using Degreed’s innovative, employee-driven product and technology to deliver on business objectives and desired user experience. Prior to joining Degreed, Susie led the global learning and leadership product management, initiatives, and implementation team in human resources at Bank of America.


Sponsors

  • Degreed

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