Webvent

Association for Talent Development

Formerly ASTD

Steps to Successful Business Writing

Friday, December 2, 2016 1:00pm - 2:00pm EST

Host: Association for Talent Development
By: Jack Appleman, Principal, Successful Business Writing
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Is poor writing hurting your company’s bottom line? Is it stifling your own career? Billions of dollars in lost productivity can be traced to substandard writing, according to the Los Angeles Business Journal. And many highly competent employees are denied promotions because their writing isn’t cutting it.

Take your writing—and your employees’ writing—to a new level. Jack Appleman, prominent writing instructor and coach and author of 10 Steps to Successful Business Writing, will lead a fast-paced interactive webcast where you can submit completed exercises for his review. After the webcast, you’ll be able to:

  • Write faster and better.
  • Get to the point quickly with plain English.
  • Stop wasting time with back-and-forth emails.
  • Design your organization’s writing training program.

Join us for this engaging webcast, and feel free to include a question for the presenter when you register.

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Presenter

Jack Appleman
Jack Appleman

Principal, Successful Business Writing

Jack Appleman, author of 10 Steps to Successful Business Writing, teaches working professionals how to achieve better results from their writing through workshops, webinars, and one-on-one coaching. His programs for organizations including HBO, Johnson & Johnson, American Electric Power, and the U.S. Olympic Committee have consistently earned outstanding evaluations.

With more than 25 years' experience as a corporate trainer, professor, and PR specialist, Jack has penned many articles on the importance of good writing. In 2015, Jack received the Charles T. Morgan Lifetime Excellence Award from ATD’s Northern New Jersey chapter, for which he served as president and a longtime board member.

 


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